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Tarigan, Priyanto and Widjaja, Anton Wachidin (2014) MEMBANGUN MINAT MEMBELI KEMBALI, WORD OF MOUTH DAN KOMPLAIN YANG MEMBANGUN MELALUI PEMBENTUKANKOMITMEN KOMUNITAS MEREK YAMAHA VEGA. Prosiding Seminar Nasional & Call For Paper APMMI. ISSN 978-602-71834-0-7