Universitas Bhayangkara Jakarta Raya

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Winarso, Widi (2020) e-MARKETING: BUSINESS in DEVELOPING SMEs IN INDONESIA. International Journal of Psychosocial Rehabilitation, 24 (10). pp. 1931-1937. ISSN 1475-7192

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Official URL: https://www.psychosocial.com/article/PR300215/2373...

Abstract

SMEsis one of the sectorsthat provides great benefits for both the region and the community, with its ability to absorb a large workforce, this sector responds to the imbalance between the growth of the productive age population and the availability of jobs, besides SMEs also have a positive contribution in increasing the GDP of a region. The problem that is often found in the development of the SMEs sector isthe marketing problem. The development of the internet age isincreasingly widely known by the people of Indonesia in particular. E-Marketing is any business that is carried out to market a product or service using the Internet media. In its development the internet has become one of the most effective media in promoting a product that can ultimately support the sale of a product. With descriptive methods and using secondary data obtained from relevant agencies, this study is expected to provide an illustration that e-marketing is an alternative marketing with market opportunities that are still very broad.

Item Type: Article
Subjects: Umum > Jurnal
Manajemen > Manajemen Pemasaran
Manajemen
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Widi Narso
Date Deposited: 09 Jul 2020 02:04
Last Modified: 09 Jul 2020 02:04
URI: http://repository.ubharajaya.ac.id/id/eprint/3160

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