Universitas Bhayangkara Jakarta Raya

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Fachrian, Zian (2021) Strategi Meningkatkan Competitive Advantage pada Produk Karet Perusahaan PT Fitria Jaya Lestari. Masters thesis, Universitas Bhayangkara Jakarta Raya.

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Abstract

Hasil penelitian dalam uji parsial menunjukan bahwa Reaserch and Development tidak mempunyai pengaruh signifikan terhadap Competitive Advantage, Cost Leadership tidak mempunyai pengaruh signifikan terhadap Competitive Advantage, Differentiation Strategy memiliki pengaruh signifikan terhadap Competitive Advantage, serta Focus Strategy memiliki pengaruh secara signifikan terhadap Competitive Advantage.

Item Type:	Thesis (Masters)
Additional Information:	Pembimbing: Dr. Dhian Tyas Untari, S.E., M.M., M.B.A., C.R.A. NIDN0309048102, Dr. Wastam Wahyu Hidayat, S.E., M.M. NIDN0412056705
Subjects:	Manajemen
Divisions:	Fakultas Ekonomi dan Bisnis > Magister Manajemen
Depositing User:	Mr. Arif Syamsudin
Date Deposited:	16 Oct 2025 01:27
Last Modified:	16 Oct 2025 01:27
URI:	http://repository.ubharajaya.ac.id/id/eprint/36504

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