Universitas Bhayangkara Jakarta Raya

Institutional Repositories

Pangestutik, Amelia (2022) Pengaruh Promosi Penjualan dan Kualitas Produk Terhadap Minat Beli Merek Lokal Erigo. Undergraduate thesis, Universitas Bhayangkara Jakarta Raya.

	Text 201810325441_Amelia Pangestutik_Cover-Daftar Isi.pdf Download (1MB)
	Text 201810325441_Amelia Pangestutik_BAB I.pdf Download (1MB)
	Text 201810325441_Amelia Pangestutik_BAB II, III, IV.pdf Restricted to Registered users only Download (1MB)
	Text 201810325441_Amelia Pangestutik_BAB V.pdf Download (987kB)
	Text 201810325441_Amelia Pangestutik_Daftar Pustaka.pdf Download (1MB)
	Text 201810325441_Amelia Pangestutik_Lampiran.pdf Restricted to Registered users only Download (2MB)

Abstract

Hasil penelitian ini menunjukkan bahwa variabel promosi penjualan dan kualitas produk secara parsial dan simultan berpengaruh signifikan terhadap minat beli merek lokal Erigo.

Item Type:	Thesis (Undergraduate)
Additional Information:	Pembimbing: Neng Siti Komariah, S.E., M.M. NIDN0327128105
Subjects:	Manajemen
Divisions:	Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User:	Mr. Arif Syamsudin
Date Deposited:	28 Jul 2025 02:44
Last Modified:	28 Jul 2025 02:44
URI:	http://repository.ubharajaya.ac.id/id/eprint/35358

Actions (login required)

View Item

Downloads